Thursday, May 12, 2011

"Why Hasn't My House Sold?"

The home shown in this photo is owned by a seller interested in attracting a buyer and striking a deal. That's obvious at a glance.

Has your home on the market not sold as quickly as you thought it would?

Perhaps it doesn't compare to typical homes in your neighborhood for DOM.

Maybe you haven't even had any serious offers. If so, it's time to take a look at why.

Could it be that your attitude or personality style is part of the problem?

To determine if you are an obstacle to a quick and happy sale, ask yourself if the person you see in the mirror has any of these six  personalities. Be honest.

Ms Leisurely


You're in no rush. You want the real estate market to bounce to where it was and then some before you become a serious seller. Moving seems like so much work, and you don't want to "give it away!"

My advice: If selling isn't a necessity, staying in place might make more sense. Review your reasons for selling.

Rita Reluctant


You're not even sure you want to move. You're not crazy about the locale you're relocating to. You want to cry when you think about leaving your neighbors and close friends. You're dragging your feet, not decluttering, cleaning or staging. Offers that come in you don't take seriously, and maybe your significant other or family members aren't onboard.

It's time for re-examining the big picture. An unmotivated seller has a difficult time attracting and locking in a buyer.

Mr Unbudgeable


This photo is from an actual MLS listing. 
Does it look like the owner is serious about 
selling? Does it look like the home has been 
taken good care of? You decide.

You stay at home when your Realtor shows your house.

I don't know one house hunter who thinks meeting the seller at the initial walk-through is an advantage. Quite the contrary. It's a distraction and it's inhibiting. One of a realtor's roles is to be the liaison between buyer and seller.

Develop a plan -- a place to go when your realtor brings a prospective buyer.


Ms Indebted


You have so much money in your home that you can't lower your asking price. Or you have other debts to pay.

Can you schedule a consultation with someone whose opinions you respect? Realtor, accountant, mentor, parent, adult child, financial advisor, banker? For now, houses aren't the cash cows of years gone by.

If you can't afford to sell your home, perhaps you can rent it out. Or, you can bite the bullet, and settle for less money than you want. Staging will help bring a better price. If it helps, remember that in this market, you can still buy a lot of house for the money when you move. And to take the sting out of not getting the return you expected, remember that you had a place to live all the time you owned your house. Everyone has to pay to live somewhere, unless they stay in grandma's basement.

Mr and Ms Unprepared


You haven't staged because you don't have the time or money or energy. You haven't exactly become your Realtor's best friend because you make it cumbersome for her to arrange viewings, or you don't pick up on her repair and staging suggestions.

There is plenty you can do to enhance your home that does not take money, time, or energy, Become part of your listing agent's sales force, and take the advice she gives. You are paying for the expertise.

Suzy Secretive


You have not spread the word to friends and colleagues that your home is for sale. You won't agree to a for sale sign in front of your home.

Sometimes the best sales leads come by way-of-mouth-advertising. Your neighbors and others will know soon enough that your property is for sale. Get out of the closet and become a seller.

If you really want to sell your home, you may have to examine some of your own motives and behavior patterns. If you sense any obstructions of your own creation, set about changing them and I think you'll see a difference in market reactions and ... a purchase offer?

There may be other barriers many barriers between you and your buyers. Read my ebook, DIY Home Staging Tips to Sell Your Home Fast for Top Dollar, to benefit from my experience buying, staging,  and selling homes.

Related Posts with Thumbnails